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BOLDED BRAND BLOG
Your product might be for everyone. But you can’t market it that way: The key to product branding.
In the early stages of business, it's safe to focus on general terminology and target audiences in your marketing. That way, it won’t feel like you’re pushing away potential customers. Well, unfortunately, that’s actually costing you sales. Women ages 30-50 is not a target customer. That could signal so many different personalities, and it’s people's personalities and behaviors that you really want to get specific with.
Kailey Ann
4 days ago2 min read
Your Brand is BORING. But it Doesn't Have to Be.
Let’s be honest. Your brand might be boring. Not because your business isn’t amazing, not because you don’t care, but because somewhere...
Kailey Ann
Sep 4, 20252 min read
Why Your Brand Isn't Just a Logo. It's a System
Your brand is so much more than a logo. It's value. But the value doesn't just come automatically.
Kailey Ann
Jun 24, 20252 min read
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